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The Middle East Portal
A Whole New Media
Rate Cards |
How will the Middle-East-Pages.com keep track of how many Page Impressions or Click Thrus I buy ?
Your banner is placed on our banner programme.
The programme counts both your
banner's Page Impressions and Click Thrus.
The programme generates a report that will be emailed to you either weekly
or monthly so that you can see how effective your banner(s) are on the
Middle-East-Pages.com
Free trial clients will receive one report at the end of the
trial period.
I want to buy a different number of Click Thrus to those listed on your
Rate Card, can I do this ?
The rate card is purely a guide. We offer as many or as few Click Thrus or
Page Impressions as you require. Just contact us with your requirements
for an accurate quotation.
What is the difference between Page Impressions and Click Thrus ?
Click Thrus are counted by how many times a visitor actually CLICKs on your
banner to view your web site. For example, if you order 300 Click Thrus,
your banner will attract 300 visitors to your web site.
Page Impressions are counted by how many times a page appears to our
visitors with your advertising banner on it. For example, if you order
30,000 page impressions, your banner will be seen 30,000 times.
Which are better, Page Impressions or Click Thrus ?
This really is dependent on your advertising strategy.
Some clients
believe that the only reason to have banner advertising is to have visitors
view their web site. If this is your strategy then Click Thrus are what you
require.
Other clients believe in brand building. They want their brand or banner
ad to be seen as much as possible to build their online presence.
Visitors may not necessarily visit your site then and there, but will be
aware that your company has a web site and its web address is XYZ. Page
impressions are a very cost effective means of advertising, reaching a
target market and of course does not stop visitors clicking thru and visiting your web site !
How do I know how many Page Impressions or Click Thrus have been used by
visitors?
You will receive a weekly or monthly statistic report regarding your
banner advertising.
Click Thrus : The report will outline how many Click Thrus have been made
on your site, how
many Click Thrus you have left and how many Page Impressions your site has
received.
Page Impressions : The report will outline how many Page Impressions have been shown, how
many Impressions you have left and how many Click Thrus your site has
received.
What do you mean by "exclusive" Sponsorship ?
Sponsors are not put on the banner programme.
Our Sponsors banner is "fixed"
onto the Middle-East-Pages.com so that every visitor to our site, of over
5,000 dynamic pages. will see your banner.
If you are looking for maximum exposure in the Middle East market,
this is the place to have your banner.
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